JOURNAL

NEWS, INSIGHTS AND INTERVIEWS FROM PURE HQ

21
Apr
2017
WITHOUT A TRACE: THE TREND FOR TRAVELLING AS IF IT NEVER HAPPENED

Emma Love investigates the trend of tourism without leaving a trace, from sustainable temporary camps to experiential trips that appear never to have happened at all.

12
Apr
2017
LONG LIVE THE PIRATE QUEEN

Stanley Stewart and his regal companion climb aboard a traditional gulet to explore Turkey’s wild Lycian shore.

11
Apr
2017
OUT IN THE WOPS: THE ARCHITECTS SHOWCASING NEW ZEALAND’S REMOTE LANDSCAPES

New Zealand’s most luxury lodges come with jaw-dropping natural backdrops; but how do such outlying locations impact on the materials and design? We talked to three architects to find out.

07
Apr
2017
BETWEEN A ROCK AND A HOTEL: DESERT DAYS AT AMANGIRI

Amangiri is an ode to the mysterious rock formations of southern Utah and the ancient Navajo culture. This is no ordinary hotel, but an enclave of luxury and style in America’s most dramatic desert landscape.

04
Apr
2017
NO ISLAND IS AN ISLAND: 7 ISLAND RESORTS THAT MAKE GIVING BACK COOL

Exclusive island resorts have evolved from sun-drenched dens of the rich and famous to philanthropic vehicles that support local communities and protect and preserve the surrounding environment.

29
Mar
2017
MEET THE CHALLENGERS

Meet the challengers journeying to the Wild West for a perspective-altering PURE Pursuit this June: a band of industry experts and outside influencers with the grit, creativity and generosity to withstand this test of dedication and endurance.

28
Mar
2017
TECHNOLOGY GONE WILD: 5 APPS SAVING THE PLANET

Thanks to an emergence of digital apps, everyone from rangers on the ground in the wilderness to urban foodies and gamers are putting their thumbs to work saving our planet’s wildlife. Here are five nifty tools that caught our eye.

27
Mar
2017
WORD-OF-MOUTH: HOW TO USE OFFLINE BEHAVIOUR FOR ONLINE GAINS

The new hospitality landscape revolves less around brands talking about themselves and more around people talking about brands. Enter offline activities, communities and collaborations as hospitality’s new marketing strategy.

23
Mar
2017
LIFE ON THE (FLOE) EDGE: AN ARCTIC SAFARI IN THE POLAR DESERT

The far, Arctic North of Canada proves to be the perfect setting for a safari on the floe edge… Debbie Pappyn discovers this frozen, polar world and its majestic animals.

14
Mar
2017
THE MOST ROMANTIC PLACE IN ROMANTIC RAJASTHAN

Careening through its own romantic clichés – castles brooding over remote kingdoms; camel caravans swaying across the desert; domed pavilions in lotus-studded lakes – Rajasthan is a runaway exotic, writes Stanley Stewart.

13
Mar
2017
5 OF THE MOST STYLISHLY SUSTAINABLE HOTELS

The best luxury hotels have a sustainable ethos at the heart of their design, proving that putting the environment first doesn’t mean scrimping on style.

09
Mar
2017
LODGE LIFE: THREE FAMILY-RUN OPERATIONS IN REMOTE NORTH AMERICA SHARE THE TRIUMPHS AND TRAVAILS

Fraser Murray of Nimmo Bay in the Great Bear Rainforest, Ellie Claus of Ultima Thule Lodge in Alaska’s Wrangell-St. Elias National Park, and Carly Potgeiter of Alaska’s Within the Wild Lodges discuss how they craft luxury wilderness experiences.

06
Mar
2017
HIGH-END DESIGN MEETS NATURE IN CHILEAN PATAGONIA

Thanks to some exceptional properties, the humbling panoramas of Patagonia can now be coupled with creature comforts. It’s a match made in Chile.

28
Feb
2017
SAIL AWAY: 5 BOATS WITH DREAMWORTHY DESIGN

With small dimensions, cabin conundrums and the needs of the crew to contend with, designing a boat is no mean feat. Here are five vessels with dreamworthy aesthetics.

24
Feb
2017
FACE-TO-FACE: TRACKING GORILLAS IN THE CONGO BASIN

Debbie Pappyn travels with Odzala Discovery Camps in the jungle heart of Congo-Brazzaville on the search for the elusive Gorilla gorilla gorilla.

22
Feb
2017
KEEPING IT SIMPLE: THE RISE OF HYGGE, WABI SABI AND SLOW MAKING

Our craving for simple pleasures, farm-to-table food, homemade meals, hand-woven items, comfort and contentment is a side-effect of lives that are too fast, too busy, too connected and too global, writes Ana Andjelic.

16
Feb
2017
LIFE ON MARS? LET’S SEARCH A LITTLE CLOSER TO HOME

Sometimes we humans have a tendency to forget about the wonder of our own planet – particularly the forests. Of all Earth’s ecosystems, they are among the least explored and the most populous when it comes to life.

14
Feb
2017
NATURE’S DESIGN: 5 SLEEK SAFARI LODGES

After an epic day of game drives out in the bush, sometimes sleeping in a tent just won’t do. Here we round up a bunch of sensational retreats where well-considered design comes first.

13
Feb
2017
THE HOTTEST WAY TO DO BUSINESS OUTSIDE THE BOARDROOM

With the line between business and creativity becoming increasingly blurred, we’re gathering a band of industry adventurers for a journey laced with the pioneering spirit of the Wild West this June.

09
Feb
2017
9 OF THE COOLEST WINTER ADVENTURES BEYOND THE SLOPES

Downhill skiing isn’t the only way to get a thrill during the winter months; guests of all adventure-thresholds are taking to the snowy wilderness with activities ranging from ice climbing to skijoring, writes Jen Murphy.

07
Feb
2017
FOLLOW THE NEW SILK ROAD

Stanley Stewart follows in the footsteps of Marco Polo along Karakoram Highway, or the ‘New Silk Road’, and finds himself drunk on yak’s milk at a traditional Kirghiz wedding.

30
Jan
2017
DREAMTIME IN ARNHEMLAND

Stanley Stewart tours the magnificent art sites of the mysterious Arnhemland Dreamtime in Australia’s Northern Territory, only narrowly escaping with his life.

26
Jan
2017
TAKING THE BAIT

The call to ban photographic entries using bait begs the question: what is baiting wildlife photographers? Is it the reward of capturing an incredible image, or of immersing oneself in the wild?

23
Jan
2017
HOW PUREISTS ARE EMBRACING SUSTAINABLE TOURISM IN 2017

The United Nations have declared 2017 the International Year of Sustainable Tourism for Development – we asked PUREists to share what sustainable tourism means to them and how they’re living up to the ethos.

18
Jan
2017
TRENDS MATTER: TRAVEL EDITORS REVEAL THE TRENDS THAT ARE BIG NEWS FOR 2017

Download our first ever trend report, featuring insights from the PURE Press Roundtable.

18
Jan
2017
TRAVEL TREND #4: HANDS-ON

Hear Senior Editor at Condé Nast Traveler US Paul Brady give us his prediction for the next big trend in experiential travel.

18
Jan
2017
TRAVEL TREND #2: SAFE HAVENS

Get the inside track on what’s coming next for experiential travel from Porter’s Travel Director, Catherine Fairweather.

18
Jan
2017
TRAVEL TREND #6: VIRTUAL REALITY

Founder of SUITCASE Magazine Serena Guen shares her predictions for how tech innovations will impact travel trends.

18
Jan
2017
TRAVEL TREND #3: BACK TO BASICS

Get the lowdown on emerging travel trends from freelance travel writer Debbie Pappyn.

18
Jan
2017
TRAVEL TREND #5: SHARING ECONOMY

Hear what Condé Nast Traveler China Features Editor Guannan Huang had to say at the 2016 PURE Press Roundtable.