HOW TO ACHIEVE INTEGRITY THROUGH EMOTIONAL CONNECTION

7 -min. read Creating a sense of place: far from following the emerging trend of generically revamping old buildings, in today's market, a hotel's architecture and design must live and breathe their own story and style, and ignite real passion in us. Because when it comes to people, it's all about integrity.

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HOW FLY FISHING AND LIFE PHILOSOPHY ARE ONE IN THE SAME

8 -min. read Our experientialist Stanley Stewart tries his hand at fly fishing. And what does he catch? Fish – well, that's a given. But on the river's bankside he also stumbled upon some rather interesting philosophical realisations...

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8 WELLNESS TRENDS IN 2018 THAT THE HOSPITALITY INDUSTRY SHOULD BE TAPPING INTO

5 -min. read Travel maestros, fasten your Fitbits – from mindfulness to moringa, get ready for Alice Tate to pace you through eight wellness trends forecasted to hit the big time in 2018.

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NEW PERSPECTIVES: HOW TO DESTINATION MANAGE DIFFERENTLY

3 -min. read Emma Love investigates how DMCs are managing to make the familiar unfamiliar by taking tourists off the beaten track in close-to-home, easy-to-navigate destinations for other-worldly experiences.

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HOW HOTELS ARE HARNESSING THE POWER OF HISTORICAL ARCHITECTURE

4 -min. read From storytelling to dumbfounding, Emma Tucker delves into the five-star concepts behind the playful architectural games of hotels who're making the most of the historical functionality of existing buildings.

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NOT-SO-NOBLE STEEDS: WATCHING BUCKING BRONCOS FROM THE SIDELINES IN SALTA

6 -min. read Stanley Stewart immerses us in the thrills of watching broncos buck their riders off their backs in Salta.

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FROM THE GROUND-UP: HOW BAWAH ISLAND IS SETTING THE BAR FOR ECO-TOURISM

3 -min. read From the hand-breaking of individual stones to the recycling of waste water, Emma Love investigates how Bawah Island is going the extra eco-mile to breathe life into its surroundings.

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WELCOME TO THE COMMUNITY: WHERE WELLNESS MEETS CONSERVATION

4 -min. read Finding zen and protecting the planet needn't be mutually exclusive, as these three new additions to the PURE community prove. From Mozambique to Morocco, meet the retreats making eco-friendly beautiful.

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RIGHT ON: HOW THE FESTIVAL BECAME IMPOSSIBLE TO IGNORE

7 -min. read It hasn’t taken festivals long to go from novelty to calendar staple. With countless travellers trekking to Europe and beyond, find out how travel is jumping on the festival bus – and reaping noteworthy results on their way.

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A SORDID PEEK INSIDE THE TOPKAPI PALACE

7 -min. read From debauchery to bathing, Stanley Stewart picks apart the most intimate details of a day in the lives of a Topkapi Palace sultan and his many lovers.

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MEET THE TOUR OPERATORS WHO’RE BLAZING UNDER-THE-RADAR TRAILS IN JAPAN

3 -min. read Whether travellers are looking for artisanal studio workshops or an introduction to the underworld of the Japanese mafia, these tour operators in Japan can deliver. Emma Love investigates how these trailblazers are staying at the top of their game.

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COOKSON ADVENTURES TAKES AIR TRAVEL TO NEW HEIGHTS WITH THE AIRLANDER 1O

2 -min. read Newsflash: Cookson Adventures will be the very first to trial the Airlander 10, which will enable take-off and touch-down any place, anywhere. Oh, and did we mention it's also eco-friendly?! Sara D'Souza investigates this exciting potential for this soon-to-be-chartered territory...

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WELCOME TO THE COMMUNITY: OFF THE BEATEN (B2B) TRACK

4 -min. read Bridging an experiential gap between traditional DMCs and bespoke travel designers, three of the community’s newest recruits are blurring the lines between corporate and leisure travel – with game-changing results.

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BE GOOD: THE STUDIO USING DESIGN AND MARKETING TO TACKLE CRUCIAL FOOD ISSUES

4 -min. read In a world emotionally unresponsive to the preconceived ideas of sustainability-obsessed hippies, Food Cabinet is a studio using sexed-up marketing language and design-led collaborations to successfully voice food sustainability issues.

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HOW NATURE TOURISM SAVED WALKER BAY’S EXTRAORDINARY FYNBOS

4 -min. read Heather Richardson tells the inspirational tale of how nature tourism revived the almost barren landscape surrounding Grootbos, a luxury lodge a few hours away from Cape Town. See how conservation goals can be achieved with bucketloads of perseverance and collaboration...

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INSIGHTS FROM RADICAL INNOVATION AWARD ENTRANTS: 6 WILD IDEAS FORECASTING THE FUTURE OF HOSPITALITY

6 -min. read Emma Tucker gives us the low-down on six wacky ideas from Radical Innovation Award entrants that are forecasting – and driving – changes of epic proportions expected to transform the travel industry in the years to come...

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INFLUENCE: THE URBAN JUNGLE

5 -min. read Botanical is the new black for a growing generation of cacti-crazed influencers and entrepreneurs. Lisa Davidson digs a little deeper into our global obsession with greenery.

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BACK TO BASICS: WHY TRAVELLERS ARE GOING ELEMENTAL

5 -min. read From learning skills like starting a fire to drinking in the fresh air, elemental travel is on the rise. Travellers want to stretched emotionally and physically to regain a connection with nature in their lost and frazzled states of 24-hour hyper-connectivity.

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TEAM SPIRITS: HOW FINE DINING’S NEW DAWN HAS CHANGED THE FACE OF MIXOLOGY

7 -min. read From theatrics to flavours of brandy with mushrooms and Oloroso with squash, mixology is reaching way beyond the bar. As fine dining pushes its creativity through the roof, the divide between bar and kitchen is growing ever narrower...

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REINVENTING THE WHEEL: HOW AUTONOMOUS DRIVING COULD IMPACT THE TRAVEL INDUSTRY

7 -min. read Plans for autonomous cars have kicked up a few gears... Or three: the wheel is being reinvented, and to be asleep at it will no longer be the cause of havoc. But this is no time for travel businesses to be napping – learn about a fascinating, world-changing moment in transport history.

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