4-min. read From reinforcing anti-poaching units to introducing philanthropic, conservation-focused tours, find out how the hospitality experts in Victoria Falls are turning the area into a sustainable tourism model for the whole of Africa to follow.
5-min. read Get the low-down on four projects that, by putting people first, are developing new opportunities for Gorongosa’s communities and restoring the Park's wildlife – while providing an exciting array of new tourist attractions along the way...
4-min. read Heather Richardson tells us why she – and many others – believe that the industry should be putting their local communities first so that they can connect with their clients on a deeper level and enhance their offerings.
6-min. read Harriet Whiting explores a social world beyond the veneer of Instagram’s picture-perfect images, and tells us why travel brands need to master the art of meaningful, authentic storytelling to stand out from the crowd and get travellers to connect with their offerings.
5-min. read July 2018 is hotting up in more ways than one: PUREist Zuri Zanzibar – a micro-universe of beauty and purpose – is opening its doors at the beginning of the month. Get the inside scoop with Nicole Trilivas.
4-min. read Heather Richardson tells the inspirational tale of how nature tourism revived the almost barren landscape surrounding Grootbos, a luxury lodge a few hours away from Cape Town. See how conservation goals can be achieved with bucketloads of perseverance and collaboration...
6-min. read Emma Tucker gives us the low-down on six wacky ideas from Radical Innovation Award entrants that are forecasting – and driving – changes of epic proportions expected to transform the travel industry in the years to come...
7-min. read Exclusive island resorts have evolved from sun-drenched dens of the rich and famous to philanthropic vehicles that support local communities and protect and preserve the surrounding environment.
4-min. read Sometimes we humans have a tendency to forget about the wonder of our own planet – particularly the forests. Of all Earth’s ecosystems, they are among the least explored and the most populous when it comes to life.
8-min. read The United Nations have declared 2017 the International Year of Sustainable Tourism for Development – we asked PUREists to share what sustainable tourism means to them and how they’re living up to the ethos.